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Founder & CEO
Strategic growth advisor for health and wellness brands ready to scale with clarity, performance, and purpose.
Erin Foy brings 20 years of experience across finance, global marketing agencies, and one of the world’s leading tech companies. After graduating with a degree in Marketing & Finance, she began her career in finance before transitioning into digital marketing, where she developed a strong focus on turning data and strategy into business growth.
She spent much of her career at global agencies, including Publicis and WPP, helping brands across healthcare, wellness, and pharmaceutical industries develop digital strategies that connect business goals with performance-driven marketing.
At Google, Erin led sales teams supporting pharmaceutical and OTC brands before leading Strategy and Operations for Google’s healthcare business. In that role, she worked across teams to guide strategic initiatives and support large healthcare organizations as they evolved their digital advertising capabilities.
Today, Erin leads digital strategy and growth initiatives for organizations looking to scale. She is known for bringing Fortune 500-level strategy to growing brands and translating complex digital ecosystems into clear, practical marketing systems that drive measurable results. Her approach is rooted in a simple principle: lead with empathy, putting herself in the audience’s shoes to create marketing that genuinely connects with people on a human level.
Outside of work, Erin is a proud girl mom to three young daughters, something that has strengthened her commitment to supporting women-founded businesses. She has been practicing yoga long before it was mainstream and is currently working on a book reflecting on the risks she has taken throughout her career, the unexpected payoffs that followed, and the principles that helped guide her as she built her path in the industry. Her goal is to inspire the next generation of leaders and founders to take thoughtful risks and build careers on their own terms.
EVP, Global partnerships
Partnership leader driving meaningful growth through strategic collaboration.
Marni Harris brings 25 years of extensive experience in media, sales, and partnerships, consistently driving growth and expanding organizational reach. Marni currently is the EVP, Global Partnerships at SWM Consulting, overseeing top clients and the media team. She also served as the Interim Senior Director of Partnerships and Programs at the Sandberg, Goldberg, Bernthal Family Foundation, where she led a team focused on scaling Lean In Programs and fostering strategic alliances.
Prior to the SGBFF, Marni spent over 16 years at Google, excelling in client partnerships within the Large Customer Sales organization across diverse verticals including Media & Entertainment, Retail, Finance, Auto, and Travel. She notably led a cross-functional Agency & Brand Solutions team for a decade and completed a job rotation as Head of Video Practice on the gCare team, managing product leads for scaled media solutions.
Throughout her career, Marni has championed women’s issues and served as a dedicated advocate for her colleagues, evidenced by her roles as a Google2Google trainer, New Hire Trainer Program lead, Bias Busting training leader, and head of Women@ leadership panels. A Google Business Academy alumna, Marni is recognized as a thought leader, mentor, problem solver, and connector—a true people person
paid media & ads manager
Performance marketing specialist focused on data-driven advertising and measurable growth.
Kamil Patel is a paid media and PPC specialist with over 15+ years of experience helping businesses grow through data-driven digital advertising. He focuses on performance marketing strategies that combine platform automation, smart bidding, and hands-on optimization to deliver measurable results.
As a Paid Media & PPC Specialist, Kamil manages campaigns across Google Ads, Microsoft Ads (Bing), Meta, YouTube, and Local Services Ads. He specializes in lead generation and eCommerce campaigns designed to increase conversions, lower acquisition costs, and maximize return on ad spend.
Kamil has managed advertising budgets ranging from $2K to over million dollar per month across industries including healthcare, SaaS, eCommerce, and local services. His approach leverages advanced tracking, analytics, A/B testing, and AI-driven insights to continuously improve campaign performance and drive scalable growth.
Social Manager (Paid & Organic)
Performance marketing strategist specializing in organic and paid social growth across Meta and LinkedIn.
Ali Attrill is a performance marketing strategist with over a decade of experience designing and scaling digital acquisition strategies for growth-focused brands. Her expertise sits at the intersection of organic social strategy and paid media, helping organizations turn platforms like Meta and LinkedIn into structured, high-performing growth engines.
At SWM Consulting, Ali leads both organic and paid social strategy, ensuring that content, platform signals, and advertising systems work together to drive measurable business outcomes. Her work focuses on structuring campaigns and content ecosystems so platforms can learn efficiently, stabilize performance, and scale acquisition sustainably.
Ali has worked across a range of industries including pharmaceutical, nutraceutical, SaaS, and consumer brands. Earlier in her career she contributed to campaigns for globally recognized entertainment brands including Nickelodeon properties such as PAW Patrol and SpongeBob SquarePants, giving her experience operating within large-scale, brand-sensitive advertising environments.
Known for her hands-on approach to performance marketing, Ali works closely with leadership teams to translate advertising data into clear operational strategy. She helps organizations align campaign structure, audience strategy, conversion signals, and creative systems so that paid media investment drives measurable business outcomes.
SEO Manager
SEO strategist focused on sustainable, long-term growth through search visibility.
Paige Moore is an SEO and conversion rate optimization (CRO) specialist who drives measurable business growth through data-driven digital strategies. A 2020 Colorado State University graduate with a degree in Communication Studies, she specializes in technical SEO, content optimization, and conversion funnel analysis to maximize organic traffic and revenue.
Paige has successfully scaled SEO programs across diverse industries, implementing comprehensive strategies, site architecture improvements, and conversion optimization tactics that deliver sustainable ROI. She stays at the forefront of algorithm updates and industry best practices to ensure clients maintain competitive search visibility and continuously improve conversion rates.
Digital Marketing Assistant
Threver Shane Oller is a process rockstar, turning strategy into action by operationalizing every part of the process. He manages campaign execution, client dashboards, internal and external reporting, and workflow systems to keep growth initiatives running smoothly. He is known for his attention to detail and ensures every project and report is accurate, organized, and on track.
He brings several years of leadership and operations experience to the team, including 2 years as a Team Leader, where he supported and coached his team while consistently achieving top performance scores across the department. He was later promoted to Senior Team Lead, where he supported multiple sites and leaders, helping improve cross-team coordination, performance tracking, and operational execution.
We operate as a flexible and scalable partner. Depending on the engagement, we bring in specialists across creative, media, analytics, and development. This allows our clients to access senior expertise without the cost and complexity of building a large internal team.
As The Agency to Your Agency, we also partner in a white label capacity, supporting agency teams behind the scenes while maintaining a seamless client experience.
